Google Closing Online Store In Favor Of Traditional Sales

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googlephone The Grande experiment is changing. It is no surprise to those who follow tech. Google moving from search to selling phones was a leap to say the least. Most business folks batted a eye when they heard the search giant was going to sell phones. It now appears Google is seeing what others foreseen and have decided to change the way users buy Nexus One Phones. The online Nexus One Store will be closed and the Smartphone will be made available through retail outlets and Vodafone in Europe. Would be buyers would get support online or from the network they made the purchase from.

“Nexus One changes in availability”

5/14/2010 09:30:00 AM

“We launched Nexus One in January with two goals in mind: to introduce a beacon of innovation among Android handsets, and to make it quick and easy for people to buy an Android phone. We’re very happy with the adoption of Android in general, and the innovation delivered through Nexus One. Already, a lot of the innovation that went into creating Nexus One has found its way into numerous Android handsets, like the HTC Evo 4G from Sprint and the Verizon Droid Incredible by HTC.
But, as with every innovation, some parts worked better than others. While the global adoption of the Android platform has exceeded our expectations, the web store has not. It’s remained a niche channel for early adopters, but it’s clear that many customers like a hands-on experience before buying a phone, and they also want a wide range of service plans to chose from.
So today we’re announcing the following changes:
More retail availability. As we make Nexus One available in more countries we’ll follow the same model we’ve adopted in Europe, where we're working with partners to offer Nexus One to consumers through existing retail channels. We’ll shift to a similar model globally.
From retail to viewing. Once we have increased the availability of Nexus One devices in stores, we'll stop selling handsets via the web store, and will instead use it as an online store window to showcase a variety of Android phones available globally.
Innovation requires constant iteration. We believe that the changes we're announcing today will help get more phones to more people quicker, which is good for the entire Android ecosystem: users, partners and also Google.
Posted by Andy Rubin, VP, Engineering”

Source: Nexus Cell Phone VIA Google Blog. It should be pointed out that this move has nothing to do with Nexus One. The Phone is one of the Best Rated Smartphone's. It has also been seen in the wild running Android Froyo 2.2 OS. The Nexus One is developers preferred phone and will receive all the major OS update first. So don't think for a second the G Phone is going away. In fact this move could put the Smartphone in even more pockets.

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