The communications and internet technologies market is a fickle niche. Over the years the most prolifically sold devices initially have generally continued to dominate the market. Many of the most notable companies in this technology field were dynamic forces for change when they began. Most believed they would stand in the forefront for decades. However, with the advent of Android based technologies the stranglehold on the world's communications technologies has been greatly loosened. Over the last few years the grip has been loosened to the point that soon Google's renowned operating system may overtake these other companies in the smartphone and overall mobile device market.
The market share alone has proven that Blackberry and Windows Mobile are losing ground to the upstart companies of Google (among others) and Apple. The Android OS based cell phones have steadily increased in their acquisition of communications technology market share. This operating systems was cited as likely to achieve a ten percent total market share in 2010.
It only makes sense that cell phones manufactured to use the superior operating system would begin to overtake somewhat dated technology. The iPhone built the box that Blackberry and Windows Mobile would be buried in, but it seems that the continually increasing customer base of Droid and similar smartphones will nail the coffin closed. The iPhone is a closed system that seems to be supported solely by avid fans that cannot fathom the concept of superior technology existing outside of Apple. However, with upcoming plans by Google to release their newest variation of their operating system which will be iteration 2.2, codenamed "Froyo", it will be y another step toward total dominance of the market.
The newest iteration of Google's OS will have several cosmetic enhancements that make it both prettier and run smoother. The best parts of the new update are what will be the most crucial components in the smartphone marketing war. The capacity to turn any smartphone that has Froyo installed into a wi-fi hot zone is a perk many have longed for. However, there is even better news for Google fans. This operating system iteration will allow for surfing the web up to five times faster than the Eclair. The world's most prolifically used search engine company also claims their new web browser is the fastest in the world without a doubt.
When it comes to reasons that other companies might fear the continual advanced of the Google operating system the Droid X may prove to be a big play in the dominance game. This device is heavily touted as being a major leap over its nearest competition. This sleeker, some would say sexier, version of the Droid phone is smaller and far more technologically sophisticated than its predecessor. The whole device has been slimmed down to a nearly uniform 3/8 inch in thickness. The camera is the only reason it is not completely uniform as this component needed to be half of an inch larger.
Between it's three microphones for perfect audio, 720p capacity visual settings, and high-end battery life this cell phone is set to make a major splash in the market. It even comes with the ability for DNLA interoperability. This is the first phone to offer such capacity. This technology allows for the user to output video to their blue-ray dvd player or DNLA capable television directly.
These factors are very important reasons as to why Google's operating system is set to completely dominate the smartphone and devices market soon. While other operating systems have been around longer and have higher numbers of iterations, such as the new Blackberry 6 OS, this operating system is only in its second iteration. Some would cite that this fact makes it 'too new' to be trusted. The reality has proven such naysayers wrong. The truth is that this technology has simply proven to be very effective and solidly constructed. It can already compete and surpass other operating systems that have been the major players in the market.
The other companies of note in this communications technology war are doing their best to mitigate what Droid, Google, HTC, etc are doing with their operating system. They are going to be hard pressed to handle this sort of technological innovation. The open source nature of Google's OS for developmental work has allowed the companies that use this operating system to flourish. Any company that does not utilize this system should be worried. When facing this assault on market share they are not facing one company but many that use the system.
The people that benefit the most from all of the power struggles for market share dominance are the end-users. The intense competition has forced some of the larger more entrenched companies to try new innovative strategies. However, it is the upstart Android companies that have the most to offer. Their wide variety of cell phones released into the market means that there is a smartphone choice for everyone.